Case studies

Real outcomes from real engagements. Client names are anonymised at their request — the numbers are not.

$10M+
Recurring revenue protected through churn prevention
$2.8M
Annual cash flow impact from invoice risk intelligence
40%
Win-rate improvement through lifecycle intelligence
11M
Customer golden records established from 1.7B raw entries
Sales Intelligence · Revenue Growth

From Fragmented Data to Global Sales Intelligence

A Fortune 500 manufacturer needed a single intelligent view across 11 million customers and 1.6 million SKUs — spanning 150 countries, multiple CRM instances, and thousands of sales leaders with no unified analytics.

We designed and deployed a global sales intelligence platform on Azure ML and Snowflake — combining propensity-to-buy models, opportunity lifecycle analysis, and personalised coaching recommendations delivered through Power BI and Microsoft Teams.

Propensity-to-Buy Opportunity Conversion Sales Performance Behavioural Segmentation
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Key outcomes

40%
Win-rate improvement through lifecycle-aligned selling
7,000
Sales leaders served with daily ML-powered intelligence
1.7B
Records analysed continuously across global regions
Churn Prevention · Contract Renewal

Protecting $10M in Recurring Revenue Through Predictive Retention

A global B2B services company was managing 250,000 renewable service contracts reactively — teams only became aware of at-risk accounts when customers were already disengaging. By then, the retention window had often already closed.

We built predictive churn and renewal models, an early-warning scoring system, and an Azure OpenAI-powered retention assistant — shifting the entire organisation to proactive, evidence-based retention management.

Churn Prevention Contract Renewal Behavioural Segmentation
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Key outcomes

$10M
Recurring revenue protected in first full year
250K
Contracts monitored with daily real-time risk scores
Weeks
Early warning lead time before renewal windows open
Cash Performance · Dispute & Payment Risk

Protecting $2.8M in Annual Cash Flow with Invoice Intelligence

A global industrial services company was carrying high days sales outstanding driven by disputed invoices, payment delays, and an AR team working from manual spreadsheets with no systematic prioritisation.

We deployed payment-risk models, automated pre-dispatch invoice conformity checks, and Power Platform early-warning dashboards — delivering $1.8M in impact in the first quarter alone.

Dispute & Payment Risk Behavioural Segmentation
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Key outcomes

$2.8M
Annualised cash flow impact
$1.8M
Recovered in the first quarter of deployment
↓ DSO
Days sales outstanding reduced across key segments
Customer Intelligence · Master Data

Building a Trusted Customer Identity Across 1.7 Billion Records

Following a major merger, a Fortune 500 enterprise inherited a fragmented customer data estate of 1.7 billion address entries across multiple legacy systems — with no reliable way to identify real customer relationships for cross-sell, account management, or global analytics.

We built a multi-agent AI pipeline combining deep learning deduplication, NLP translation, geolocation enrichment, and external validation — establishing 11 million clean golden customer records.

Customer Intelligence Behavioural Segmentation Propensity-to-Buy
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Key outcomes

11M
Clean golden customer records established
1.7B
Raw entries consolidated with >95% accuracy
150+
Countries covered across the unified data estate

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